Benefits of the Data Revolution for CPG Conglomerates
shared by docmation on Jul 16
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The Consumer Packaged Goods (CPG) industry is a unique one, functioning in a ‘value-conscious consumer’ market. Thanks to thin margins, low switching costs, and almost saturated markets, competiti...
on is intense and brands are forced to take another look at their old ways of working.
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https://docm...lomerates/Category
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