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Bad Ad Survey

2013 Bad Ads Survey InsightsOne Aimed at determining Americans' attitudes and behaviors around the ads they see every day 91% of Americans say they see annoying ads. The top places are : 37% 37% Postal junk Social media mail 52% 60% Television 57% Email/Sidebar Ads Website Ads that Americans found most annoying include: 70% Irrelevant pop-up ads 70% 66% Male enhancement ads Lottery scams 64% Emails from deceased African leaders 58% Ads for products and services they do not need 54% Female enhancement ads who have left them money 83 % of Americans report that irrelevant ads get in the way of their activities : Web Surfing Online Shopping 51% 37% Working 20% Sex 19% Sleeping 13% 91% of Americans who've been flooded with online ad spam take the following actions : @@ Unsubscribe from 60% future emails Ignore future 45% emails 36% Leave a website 14% Stop using the product advertised *#@ NO 13% Completely boycott the O company doing advertising 10% Hit their computer or mobile 470 device in frustration 9% Tell their friends 5% Respond angrily Men were more likely than women to take certain actions including : Stop using the product 17% 11% Completely boycott NO the company 16 % 10 % Respond angrily 7% | 3% Hit their computer or mobile device in frustration 5% | 3 % This survey was conducted from February 27, 2013 - March 1, 2013 among over 2,100 American adults 18 and older by HARRIS INTERACTIVE.

Bad Ad Survey

shared by thelambs on Apr 29
This info-graphic visually depicts a survey report on bad ads on email, mobile, etc.


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