America Counts on CPAs

AMERICA COUNTS ON CPAS 52% of BDMS rank CPAS as their most TRUSTED advisor, the highest of all finance professionals 3 out of 4 BDMS equate BDM = BUSINESS DECISION MAKER CPAS with INTEGRITY 12% THE AMOUNT A CPA CREDENTIAL HAS EXCEEDED AN MBA As MOST VALUED BY BDMS More than HALF of BDMS regard CPAS as objective financial EXPERTS 87% Nearly 70% of BDMS rely on CPAS for their EXCEPTIONAL of BDMS respect CPAS as valuable assets to their organizations competence CPAS garner a POSITIVE perception from BDMS AICPA) Source: 2011, Appled Research Consulting 70