All About A/B Testing
shared by shajisneha97 on May 24
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In the online world, when you are trying to grow your business by creating landing pages, emails, or an attractive call-to-action button, the traffic on your website is the best opportunity you have t...
o build the business. It can be tempting to use intuition to predict possible improvements without referencing proper statistics, but a feeling-based marketing decision can be very detrimental to the results.
That’s because it is hard to tell which strategies will resonate with the target audience until you perform an A/B test.
A/B testing is a solution or method that the most successful companies in the world use to be the best in their respective industries.
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