5 Marketing Tools That Give You an Edge in 2021

5 Marketing Tools That Give You an Edge in 2021 As a marketer , you'll find there's no shortage of marketing tools that can help you generate better results with your online marketing campaigns . But what tools are the best " bang for your buck " Here are 5 that we're happy to recommend because of the value they provide # Canva Canva remains one of the most versatile content creation tools around . You can use it to resize images to use in your social media profiles , create memes , and so much more . # 2 Google Analytics isn't new but don't roll your eyes because we've included it here . Google Analytics Google Analytics provides a ton of relevant ( and actionable ) information about your website visitors and their behavior . You can use it to determine which resources are sending you the most traffic and which content is driving conversions . You already have access to it - so start using it ! # 3 Screamingfrog What if you could chase Google's spiders with a frog and spy on your competitors ' SEO ? You can with the free version of Screaming Frog , an SEO crawler that can give you a leg up on your competitors . Using Screaming Frog , you can scan up to 500 URLs and collect technical optimization data . It allows you to check tags , identify broken links , and find duplicate content . It's a great way to audit your own site and spot holes in your competition's SEO . # 4 MailChimp Email marketing is still one of the most affordable and effective ways to connect with your audience . We like MailChimp for its robust free option that allows small business owners to send up to 12,000 emails per month . While there are some email marketing providers that are better suited to huge enterprises , MailChimp offers enough features to allow local companies to build a list and create email sequences that convert subscribers into paying customers . # 4 Buzzsumo A lot of small business owners struggle to come up with great ideas for content . BuzzSumo is a tool that can help you find content ideas with its keyword search function . You can also use to identify potential influencers to promote your products and brand . The marketing tools we've listed here are only a small sample of what's available , but these are the ones we recommend as invaluable to help you boost your business and increase your profits . BROUGHT TO YOU BY : TabithaNaylor.com 727-424-7147 En [email protected]