4 Top-Tier Methods for Designing a Landing Page That Intrigues Potential Customers

Tips for Designing Landing Pages: How to Intrigue Potential Customers Meta Titles, Descriptions and URLS ABC Make your page SEO friendly through compatible keywords VS SEO leads have Outbound leads a 14.6% close rate have a 1.7% close rate Calls to Action 70% of small business B2B websites lack CTAS Common Landing Page CTAS: Free Consultations Product Demonstrations NEWS Newsletter / Blog Subscriptions Case Study Downloads Special Offers Benefits Over Features "Showing" is always better than "telling" Features connect factually Benefits connect emotionally Useful Footers Web users allocate about 20% of their attention to a site's content found below the page's fold Things Footers Accomplish: Show that a site is reputable Direct visitors to other relevant pages Present social sharing buttons and valuable contact information FUSION https://www.pinterest.com/pin/266627240414241436/ http://www.searchenginejournal.com/24-eye-popping-seo-statistics/42665/ http://smallbiztrends.com/2013/08/b2b-small-business-websites-lack-call-to-action.html http://www.nngroup.com/articles/scrolling-and-attention/ http://www.printwand.com/blog/benefits-vs-features-the-crucial-key-to-selling-your-product