10 SMS marketing statistics infographic by Express Text

10> S M S MARKETING STATISTICS of cellular phones worldwide are SMS-enabled. Experts also expect 75% SMS that this trend will continue to rise to 90% within this decade. Therefore, businesses are encouraged to build their own SMS marketing campaigns to take advantage of this growth. Americans have developed a habit of using texting apps on a cell at least once a day, making it one of the widely used apps. Based on a research done by eMarketer, cell phone users prefer to 31% book reservations 32% set appointments 38% check order status ON-LINE via text messaging. In 2017, SMS marketing tools Push messages and and techniques contributed 40% of revenue growth to geotagging are considered to be a valuable SMS feature, marketers, according to BIA/Kelsey. according to 70% of consumers. More than 40% of consumers prefer to receive marketing 40% • promos through SMS over any other communication channels. Almost 80% of cell users expect text message marketing 80% - promos to help them in making buying decisions while they shop around. 50% of consumers respond well to business SMS like QR codes and discount coupons; so well that they make direct purchases after receiving those text promos. 50% The redemption rates of mobile coupons, especially when sent via SMS, are10X higher than printed coupons. Mobile coupon redemption can also keep consumers engaged, and thus, can increase consumer retention. 90% of consumers who opted to receive promos and alerts via SMS benefited greatly from joining such programs, according to Hipcricket. EXPRESSTEXT: