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10 Must Know Millennial Marketing Myths

1U MILLENNIAL MARKETING MYTHS ΜΥΤΗ TRUTH MYTH #1 Millennials only earn 64% of the average salary MILLENNIALS HAVE THE 64% MOST MONEY TRUTH ΜΥΤΗ #2 82% of Millennials prefer shopping in store over online MILLENNIALS DON'T LIKE SHOPPING ///\\ IN STORES TRUTH ΜΥΤΗ #3 65% access the internet more on desktops than other devices MILLENNIALS DON'T USE DESKTOPS VS. TRUTH ΜΥΤΗ #4 33% value a deal compared to PRICE DOESN'T 27% of non-Millennials MATTER TO MILLENNIALS TRUTH ΜΥΤΗ #5 93% of renting Millennials plan to buy a home MILLENNIALS DON'T WANT TO -93% BUY HOMES TRUTH ΜΥΤΗ #6 Gen X are 8% more likely to make decisions socially MILLENNIALS MAKE MORE SOCIAL DECISIONS THAN OTHERS TRUTH ΜΥΤΗ ΜΥΤΗ #7 More Millennials contribute to MILLENNIALS society than Gen X DON'T CONTRIBUTE TO SOCIETY 80% TRUTH 43% of Millennials create ΜΥΤΗ #8 online content MILLENNIALS ONLY CONSUME ONLINE CONTENT TRUTH ΜΥΤΗ #9 Only 29% desire an employer who recognises achievements MILLENNIALS DESIRE CONSTANT PRAISE FROM EMPLOYERS TRUTH MYTH #10 On average, Millennials hold jobs for longer than Gen X MILLENNIALS CHANGE JOBS 40% QUICKER THAN OTHERS 45%--- % of Millennials & Gen X who hold jobs for 1 year+ Sources flexMR %24 D00

10 Must Know Millennial Marketing Myths

shared by FlexMR on Jan 14
Despite their rampant among marketers & business leaders, much is still unknown (or worse, misunderstood) about the Millennial generation. Typically characterised as a lazy, narcissistic group unable ...


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