Candy Crush Game Infographics

Connect-3 Game AsiaCell wanted to engage & entertain their customers and give away prizes, so we made a Facebook game for them. Asiacell The Challenge Take the existing beloved Connect-3 genre of games and re-purpose it for AsiaCell and it's customers, making it a branded experience while making sure it maintains it's highly addictive and fun gameplay. Bring it to life inside Facebook Ásiacell English Asiacell Arabic Kurdish Our Analysis We gathered the campaign strategy, target market, brand guidelines and overall objective and determined the best course of action. We asked and answered questions like: Brand Drmary Berng Pries P incall Red Pt LeC - No trud M.dim- od bulamce 4 Awia coll Dark Rad Pne 20LC Asuaell Serateh Carls Hard - Frutrating O Aall Dup Rey Asia all Dark Pa cael orog ad 20 Suratih Landy Dny -45 Dagn do - How difficult should the Should we use a lot of colors in our How many prizes can be won in a game be? visuals, or be more subdued? particular day? Target i4 Beratch Carda Munic optien Jazz Timer - (L Vg hord Liven - ** *bened di Morn - 3. /40/50 eany to ce-pluki What should the length of an average What kind of music and sounds should winner's game session be? we use to set the mood? Wireframing Before getting into the nitty gritty of Ul design, we first put the entire user experience down on paper. These allow us to map out what people see on each screen and how they interact with the different elements and features. Language Selection Like Gate Play Now Looo Asiacell Tea o TANT Start Now Product Range Game Board Game Board Lossing Scenario Visualization When it comes to games, visuals are one of the key aspects which determine success. We had to decide on colors, fonts, icons, game elements, blast animations, and much much more. The Board Brand Elements Texture Shades Border Texture Border Cell Shapes Base The Icons Color Palette TI TA 4% 8% 12% 20% 54% The Product Elements MOVES 32 TARGET Asiacel D/4 5 SCORE 25400 Logo Score Card Clouds مسافان Products Icons PUBLISH ON FACEBOOK INVITE FRIENDS Final Design TemofUbe yPolcy g Development Once everything was documented and designed, we set out to write the code. Since we prefer HTML 5 over Flash, even when creating games, we had to make sure that our code would be compliant with all major browsers and platforms. We determine all the metrics that need to be tracked to determine the campaign's success and implement them within the code itself. Deployment Once everything was documented and designed, we set out to write the code. Since we prefer HTML 5 over Flash, even when creating games, we had to make sure that our code would be compliant with all major browsers and platforms. We determine all the metrics that need to be tracked to determine the campaign's success and implement them within the code itself. JSON NEW RELIC FAN CIRCUIT php The Result The emphatic fan base AsiaCell already has on their Facebook Page has mobbed the game and the hits are pouring in! We are seeing some fantastic feedback from the users and dozens of people have already won prizesl People who manage to win are sharing the story on their Facebook timeline which is encouraging their friends to try out the app for themselves. This is easily AsiaCell's most visited Facebook app of all time and has more than doubled the activity on their Facebook Page. Available on facebook. CALL US 1 (800) 583-8716 TELL US ABOUT YOUR PROJECT http://www.cygnismedia.com