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Brooks National Running Day – Running Trends 2013

RUNNING TRENDS 2013 2 in 3 Runners think running as a couple leads to more sex. Why People 1 Exercise/Stay in shape Run 2 Fun/Enjoyment З Нealth 4 Mental Health/ Stress Relief RACING HABITS Race participation highest (more than 60%) among middle age groups. 35 44 53% 25-54 More than half (53%) of respondents have participated in an organized running race in the last year, up 15% from 2009. In 2012 a higher percentage of females participated in a race than males at Achieving a personal goal is the No. 1 reason why people enter into a race. 56% vs 51%. What They're Buying Buying Frequency Amount 45-54 Spent year olds 57% buy most frequently (2.6 pair per year). $327.01 of respondents purchase 2 or more pairs of running shoes per year. is the weighted average spent by middle age groups (25-54) annually on running gear. Sources: Leisure Trends Data* and Brooks Running Respondents: Individuals ages 16 and over who run at least 4 mile as an activity or part of a fitness routine six or more times per year. Of the 1,278 respondents, 63% classify themselves as runners. BROOKS * RUNNING TRENDS 2013 2 in 3 Runners think running as a couple leads to more sex. Why People 1 Exercise/Stay in shape Run 2 Fun/Enjoyment З Нealth 4 Mental Health/ Stress Relief RACING HABITS Race participation highest (more than 60%) among middle age groups. 35 44 53% 25-54 More than half (53%) of respondents have participated in an organized running race in the last year, up 15% from 2009. In 2012 a higher percentage of females participated in a race than males at Achieving a personal goal is the No. 1 reason why people enter into a race. 56% vs 51%. What They're Buying Buying Frequency Amount 45-54 Spent year olds 57% buy most frequently (2.6 pair per year). $327.01 of respondents purchase 2 or more pairs of running shoes per year. is the weighted average spent by middle age groups (25-54) annually on running gear. Sources: Leisure Trends Data* and Brooks Running Respondents: Individuals ages 16 and over who run at least 4 mile as an activity or part of a fitness routine six or more times per year. Of the 1,278 respondents, 63% classify themselves as runners. BROOKS *

Brooks National Running Day – Running Trends 2013

shared by caras on May 31
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In honor of National Running Day (Wednesday, June 5th!), your friends at Brooks Running wanted to share some fun facts to motivate consumers to get out of the house and onto the streets to celebrate w...

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