BluePrint for the Perfect Blog Post

Blueprint for the Perfect Blog Post SEO Optimization: Use SEO golden keywords if you want your post to reach a wide audience Tip: Check out bit.ly/bloggoldenkeywords for ideas. Title: It should be catchy and contain one Introduction: Create a hook and POST TITLE explain why the reader should care about your post. popular keyword. Tip: Keep it under 12 words. Tip: use some of the SEO keywords from SHARE BUTTONS your title. OPENING PARAGRAPH Main Keyword Main Keyword Phrase Main Keyword Variation BIG IMAGE Image: ALWAYS include at Body: Clearly state your case. Using lists or bolding is a good way to make your text easy to read. least one image with dimensions 300x200pxls. Tip: Use colorful and interesting pictures, not logos. BODY COPY Tip: Write with your distinct style - show personality (this is not the NYT). Use links: When you are referring to a product, news article, or a person, use links to point to these sources. CONCLUSION Conclusion: Emphasize the main take-aways and actionable points for the reader. RELATED POSTS Tip: Linking out increases your SEO value but don't overdo it. Tip: Always end the post by asking the readers a question. COMMENTS Comments Section: Related Content: Since you ended your blog post with a question to the readers, keep an eye out for the comments section of the blog. If you feel that the readers can benefit from other posts in our network or external articles, list them at the end. Tip: Respond in timely manner and do your best to foster more conversation. Tip: You can also promote ebooks, soft offers from the salesforce page and other relevant content. salesforce Blueprint was inspired by a post from business2community http://goo.gl/p32Rv It has been adapted with our terminology & best practices for employee training SOEFWAR 1 國 !