Visual content has become so common that it’s no longer just a piece of the marketing industry, but the very core. The easily consumable and portable nature of content makes it crucial in the best digital marketing strategies. Companies should focus on quality content that attracts new customers, and also remind current ones why they bought into the brand in the first place. It’s all about reaching the people that count, rather than counting the people you reach.
Here are our top five content marketing hub examples from leading companies that are winning with content.IBM THINK Marketing
THINK Marketing delivers news and thought leadership content powered by IBM’s very own Watson, a supercomputer that combines AI and analytical software for optimal performance. The computing system is the brains behind the website as it is able to analyze what users are reading and how they engage with the site, while generating... keep reading