5 Ways to Leverage LinkedIn to Grow Your Business in 2012
Economic Optimism Surges Q4 Insights from Small Business CEOS SOCIAL MEDIA The MAJORITY of CEOS (60%) use social media to grow their business 41% of CEOS are the most in personally active on LinkedIn 41% 26% 3% 8+ 5% UNEMPLOYMENT & EMPLOYMENT 32% of CEOS 94% say Congress should make current tax cuts permanent of CEOS expect their firm's total number of employees to create more jobs to increase or remain the TAXES same in the next year BUSINESS CHALLENGES 23% 16% We Asked: What is the biggest challenge your business is specifically facing right now? Customer retention / lead generation 16% 25% 12% • Managing costs Cash, liquidity, receivables My business isn't facing challenges Other / skipped 2% 7% Paying loans/accessing credit O Cutting staff CONGRESS & GOVERNMENT GOP PRIMARY 49% of CEOS think Mitt Romney will be the Republican Presidential nominee 69% say Congress' failure to address the federal debt and deficit impacts their business 14% 49% U.S. SOUTH AMER. 10% 17% WE ASKED INDIA CHINA EUROPE ASIA Which economy will be the most improved in 3 years? 12 MONTH OUTLOOK 73% 55% of CEOS think their sales revenues will increase during the next 12 months of CEOS say their firm's profitability will improve in the next 40% 12 months of CEOS think U.S. economic conditions will improve in the next 12 months VISTAGE CEO Confidence Index Largest Survey of CEOS Since 2003 Brought to you by: VISTAGE better leaders - decisions - results The World's Leading Chief Executive Organization 02012 Vistage International. 221_1655
5 Ways to Leverage LinkedIn to Grow Your Business in 2012
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