4 tips to improve Ecommerce Follow up Email Strategy

4 Useful Tips To Make Your Follow Up Email More Effective DONT GO! 67.89% Shoppers abandon shopping carts Our tips will help you to decrease abandoned cart rates! Tip 1#: Use customized emails IRTHDA Survey: Excellent: Good: Fair: Poor. Customer's birthday Customer's feedback Shopping cart abandonment Remember to customize your email content! Tip 2#: Add coupons to emails 73% using in 2013 of consumers Attach coupons to your newsletter to inform customers about the special sale events. - Add CTA to create urgency in emails Tip 3#: Measure your email campaign How many follow up emails were sent? How many were opened? How many were not? Where did email receivers click next? Measure the effort of your marketing campaign! Tip 4#: Use an automatic tool to send email exactly Follow Up Email Pro By MageWorld • Send Follow up email minutes after abandoned/pending carts • Send customized emails to up-sell, ask for a review, customer birthday... Mageme Ee Integrate Coupons into Email Follow Up Email hy MageWold • Integrate Coupons into Email SOURCES: 1. http://www.mage-world.com/magento-follow-up-email-extension.html 2. http://www.magentocommerce.com/magento-connect/follow-up-email-pro-by-mageworld.html 3. http://blog.crazyegg.com/2012/08/14/decrease-shopping-cart-abandonment/ 4. http://baymard.com/lists/cart-abandonment-rate This infographic is brought to you by MageWorld. The leading provider of Magento extensions. Over 35000 trusted customers from 100 countries. Great customer service, user friendly, popular extensions! MAGEWORLD Increase Your Sales D: