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2012 The Year of Integration

2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE MOBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group 2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE МОBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group 2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE МОBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group 2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE МОBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group 2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE МОBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group 2012 THE YEAR OF INTEGRATION SOCIAL BUSINESS In 2012, 57% of businesses surveyed plan to INCREASE SOCIAL MEDIA SPENDING and 37% of CEO's consider social media a HIGH PRIORITY. BIG DATA IBM reports that 90% OF THE DATA IN THE WORLD TODAY SHARING 30 BİLLION PIECES OF CONTENT were was created just within the last 2 added to years. Facebook this past The International month. Data Corporation found that GAMING DIGITAL INFORMATION IS DOUBLING EVERY 2 YEARS. 50% of organizations that manage innovation processes will GAMIFY THOSE МОBILE COMMERCE PROCESSES BY 2015. There will be Forrester expects $2.8 BILLION IN DIRECT SPENDING on gamification by 2015. mobile commerce to become a $31 BILLION INDUSTRY by 2016, composing nearly 10% of all e-commerce. 86% OF PEOPLE ACCESS MOBILE INTERNET while watching TV 33% use mobile apps 37% browse the Internet (non-related content) 40% use social networking sites 56% text with friends or family In 2011, 122.9 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals In 2012, 130.1 MILLION INDIVIDUALS consumed user-generated content AT LEAST ONCE A MONTH. = 1 million individuals FACEBOOK makes up 51% OF SHARING on the web. TWITTER makes up 13.5% OF SHARING on the web and GROWS 576.9%. TUMBLR sharing GROWING BY 1299.5% and is accelerating. ADDRESS BAR sharing creates 1600% VIRAL LIFT. That's huge! STUMBLEUPON creates a GOOGLE +1 grows 373%, but has plateaued. 320% VIRAL LIFT. EMAIL, PRINT & FAVORITES make up 14.4% OF SHARING. DIGG sharing continues to decline by 47.7%. MYSPACE sharing continues to decline by 56.9%. ödm odmgrp.com group

2012 The Year of Integration

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While 2011 may have been the “Year of Mobile,” we will go further next year. Consumers are expanding their uses of social media to more devices and incorporating it into daily tasks, and we, as ma...

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