Profit margins are essential for the survival of any business, but is your pricing strategy optimized for profit? Improving margins is the top opportunity for pricing to contribute to retailers’ ove...
rall business strategy in the next two years, according to a recent survey. There’s a lot of room for growth because when retailers were asked how effective their pricing strategies were at driving top and bottom line results, only 27% said they were very effective, 62% somewhat effective, and 11% not effective at all.
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