You are Now in the Technology Business
Transform your Business into a Technology Business. Ascend to the Cloud. PRODUCTS SERVICES YOUR BUSINESS Your Products Have Been Digitized. MUSIC PUBLISHING *40% Increase in Worldwide eBooks are a Staple Product in the Publishing Industry. Streaming Music Subscriptions. 5% Are unsure. 10% Publishers plan to produce eBooks INSTEAD of Print 28M 11M 40% 85% Publishers plan to produce eBooks and Print 2011 → 2014 *International Federation of the Phonographic Industry * 2011 Aptara Survey of Publishing Professionals VIDEO GAMES TELEVISION * Mobile and Tablet Gaming are Gaining Momentum w/Platform Gamers *No Broadcast or Cable TV, but still watching Content on Connected TVs + 22% 40% 2012 31% 2014 53% *2014 Entertainment Software Association * Connected Home Report, NPD Group, May 2013 Your Services Have Been Digitized. TRAVEL BANKING/FINANCIAL SVCS. 90% of all travelers book their travel online. Mobile is Revolutionizing the Way We Bank of Major Banks offer Mobile Deposit of Checks 65+ 83% AGE 18-24 *2013 LMTC.com (Last Minute Travel) Global Trends Report * 2013 Mobile Finance Trends and Innovations - Corporate Insights, Inc. User Experience is Your Differentiator. SURVIVAL "Who will survive in a world where everything is equal, and all businesses digitize their products, services and transactions? Who will survive when the competitive set reaches parity, in terms of supporting all core transactions with a Digital interface? The survivors will differentiate through Experience." * Jonathan Lupo, "Digital Survival Guide.2014" ROI LOYALTY *Every dollar spent on UX brings in between $2 and $100 dollars in return * High Customer Experience Index (CXi) scores mean more customers will purchase again 9000 O $ $ $ $ $ $ $ $ $ $ $ $$ $ $ $ $ $ SATISFACTION $2 OO$) + * Fast Company, 2012 * Forrester Research, "The Business Impact of Customer Experience, 2014". Design by Jonathan Lupo @userexperience
You are Now in the Technology Business
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