Worldwide Smartphone Usage

Worldwide Smartphone Usage LG 20 u SMARTPHONES A cellular phone that is able to perform many of the functions of a computer, typically having a relatively large screen and an operating system capable of running general-purpose applications. Fastest Growing Industry Last Few Years Profile of smartphone users in 2013 AGE GROUPS Percent of smartphone users within age groups 81% 77% 74% MEN vs. WOMAN Percent of smartphone users within age groups 65% 57 56 56 44 54 44 44 38% 32 18% 18-24 25-34 35-44 45-54 55-64 65+ 18-24 25-34 35-44 45-54 55-64 65+ APPLE IPHONE vs. ANDROID os Percent All other tymartphone users within 16% overall AGE GROUPS Percent of all smartphone users surveyed 23% age groups types of smartphones t 20% 16% 22% 13% 6% 54 51 46 46 45 46 39 40 18-24 25-34 35-44 45-54 55-64 65+ 33 32 HOW ACQUIRED 81% 10% PURCHASED YUSER GIFT OTHER 18-24 25-34 35-44 45-54 55-64 65+ Based on a random sampling of 1,134 U.S. adults who provided their ages in Q1 2013. Total of percents may not equal 100% due to rounding. Donald W. Reynolds Journalism Institute Why Smartphone Need ? Mobile social media For Email GPS navigation The world's information, at your fingertips Music, movies, books and games Cloud-based content Swipe credit cards Advanced photography and video Smartphones Advantages 1. Keeping you organised 2. Never out of touch 3. Better information sharing 4. Internet Access 5. Multimedia 6. Greater functionality 7. Faster communication 8. Information at your fingertips Most Of Smartphones User Always Up To Date ..know: 69% of smartphone users find it important to always be up-to-date. Nine out of ten smartphone users generally feel that they are well informed and 93% of them Indicate that they quickly find a solution for unexpected problems. UP-TO-DATE 69% NEWS 59% WELL INFORMED 90% 83% FIND QUICK SOLUTIONS NEG 87% I SMARTPHONE USERS I NON-USERS Disadvantages of Smartphones >> The biggest disadvantage of a smartphone is its cost compared to standard mobile phones. >> Smartphones are able to access the Internet, either through Wi-Fi or a data package. But data security is an issue. >> Smartphones are distractors, which potentially decrease worker productivity and keep consumers off-task. cgnis media Created By Cygnis Media : http://www.cygnismedia.com/