Half a million members creating, sharing and exploring great visual content. Join us!

Header

Transcript

World Map of Coffee Flavours + Consumption Stats

The Bean Scene - A world map of coffee flavours



8 10 9 7 9 10 10 11 10 11



5 6 6 1



5 4 3 3 4 2



UK Imports and Consumption



193.2m kg total coffee consumption in 2009



3.14 kg per capita consumption in 2009



Style



Floral/fruit/soft chocolate

bright, delicate

rich, caramel

earthy, spicy

bold, brisk, gamey



Strong



Rwanda

Papua New Guinea

Java, Bali

Sulawesi, Sumatra

Yemen



Medium



Ethiopia, Kenya

Jamaica

Mexico

Nicaragua, Costa Rica, India



Milder



Guatemala, Venezuela, Peru, Panama

Brazil, Colombia



127.8m kg of green coffee imported in 2009



51.7m kg of roasted coffee imported in 2009



68.3m kg of soluble coffee imported in 2009



3.4m kg re-exports of green coffee



11m kg re-exports of roasted coffee



39m kg re-exports of soluble coffee



$865m value of imports of all forms of coffee



All the committed coffee drinder needs to do is find the right roaster, with right proprietary blends, to suite their palate



One of those cases where blends can be far superior in enjoyment to the single origin. just as in a fine red Bordeaux, the blend irons out harsh notes, and fills out hollowness. London's independent chain Monmouth Coffee, for instance, aims for an espresso blend with the character of "toasted almonds with smooth body and balanced fruity acidity", which it achieves with "Fazenda Santa Ines (Brazil) as the base of the expresso, adding Tunja Grande (Colombia) for high notes and complexity and Finca Las Nubes (Guatemala) for cocoa notes".



All the committed coffee consumer needs to do is to find the right roaster, with the right proprietary blends to suit their palate and their method of making coffee. That is easier said than don, of course, though a good place to taste roasters products are food markets with pop-up coffee carts, and events such as London's recent Tea and Coffee Festival.



Small wonder that, with growing appreciation for the variations in taste andform in coffee, there is also a growing band of baristas who know how to manage their machines in order to tease out the qualities of each different variety. Yet in the UK this is still something of a metropolitan experience. In complete contrast, New Zealand - home of the flat white, remember - has baristas galore and is also blessed with a flowering of artisan roasteries, ensuring no one is too far from a fresh bean. One roaster, Allpress, has now even set up in London's Shoreditch, seeing the UK as an undeveloped market which needs to discover the joys of locally roasted beans.



The thousands who visited the land of the Long White Cloud for the Rugby World Cup in October and drand a flat white will have discvered what a cup of freshly roasted coffee can taste like. In fact, this may prove to be the compelling commercial legacy for New Zealand from the rugby: that it becomes known not just for lamb or the All Blacks, but for roasting and brewing the finest cups of coffee and exporting that skill and enthusiasm worldwide.

Download the latest issue of the Visualist, our guide to visual content strategy.

World Map of Coffee Flavours + Consumption Stats

shared by TheDesignSurgery on Jan 31, 2012 in Food

World Map of Coffee Flavours + Consumption Stats

shared by TheDesignSurgery on Jan 31, 2012 in Food

3K views

4 faves

0 comments

World map of varying coffee flavours. UK Stats on coffee consumption and coffee imports. Data visualisation published by Raconteur, supplement of The Times Newspaper (UK).
Rank: 295 of 2813 in Food

Published by
Raconteur

Designed By

TheDesignSurgery

Embed Code

Switch to Wordpress Code
Click below to copy
Customize size

Tell your story visually before December 31st and get a free iPad Air!*

The holidays are a great time to tell your brand story. From Black Friday trends and Mobile Shopping guides to the Best and Worst Times to Book Travel and Thanksgiving etiquette, the Visually team will help you craft your brand's unique stories and raise your social profile during the noisy holiday season.


*Requires $10k minimum purchase
Infographic
Video
Interactive
Presentation

60 characters minimum (0)

X
Credits
Publisher
Designer
Developer
Animator
Journalist
+ Add More Credits
Make Private

This is the final step