Optimised - Why you need a Unique Value Proposition

Optimised Profit, online Why you need a Unique Value Proposition 1 It's what makes your company A UVP provides the basis for all of your marketing and unique and sets it apart from the competition SEO decisions. 4 Your service may not be what a customer needs now, but with a memorable UVP they will come back when they do. Why is this important for SEO? Your UVP is the #1 factor that determines whether people will read about your service or hit the back button. 6 When used in your Google search link, it can drive traffic towards your site. Focusing on your UVP in your SEO strategy will get you the best click through rate possible. Optimised Profit, online For more information contact us Salters House Salters Court What should a UVP do? 156 High Street Hull • Explain how your service solves problems • Delivers specific benefits that HU1 1NQ 0333 772 9892 customers need Differentiates you from your competitors [email protected] 2. 3