Why Video is the Best Form of Engagement

WHY VIDEO IS THE BEST FORM OF ENGAGEMENT VIDEO'S PRESENT AND FUTURE IS BRIGHT Video is 4 times r 100 MILLION engaging than static Internet users watch online videos every day content By 2016, online video users will likely double to 1.5 billion VIDEO BOOSTS THE BOTTOM LINE 01:00 = Blah! %3D Blah! Blah! One minute of video is worth 1.8 million words Blah! Blah! Blahl of consumers say that watching product videos makes them more confident in online purchase 52% Seven in 10 people view brands more positively after watching interesting video content from them decisions VIDEO IS A CRAZILY EFFECTIVE ADVERTISING MEDIUM 2 BILLION video views per week are monetized on YouTube, and every auto-shared tweet results in six new YouTube browsing sessions Consumers are 27.4 times more likely to click-through online video ads than standard banners and almost 12 times 36% Mobile video ads that include social media buttons drive 36 percent higher engagement more than rich media ads. SHARING IS CARING 36% 26% 92% of internet users shared others' videos in 2013, a whopping 11% increase from the prior year of internet users posted of mobile video viewers videos in 2013, 8% more share videos with others than the year before MOBILE USERS LOVE VIDEO CONTENT 50% Online video 1/10 now accounts One tenth of all for 50 percent of all mobile traffic video plays happen on mobiles and tablets 41% Mobile phones held 41% more of the share of video consumption at the end of June 2013 than at the start of that year. EVERYONE'S WATCHING YOUTUBE ONE QUARTER of all internet users visit YouTube each day 4 BILLION You Tube hits each day 1 BILLION plus unique users visit YouTube each month, spending more than 4 billion hours watching videos It is the 3rd most visited site in the world, and the second most popular search engine