Why Medium is a Content Marketing Paradise

WHY E MEDIUM IS A CONTENT MARKETER'S PARADISE WHAT IS MEDIUM? Not a Social Media Site .יו.ו-, A Platform to Read, Write & Blog Ideas are Important, Authority is Not Is a Network for Collaboration WHY USE MEDIUM? You Don't Need a Content can New Quality Content Wins Opportunities and Connections Blog (Although it is better to have your own blog) Spread Like Wild Fire Built in Audience Simple to Create Content No Cost to Use Can Integrate & Marketing with 657,000+ users Custom Domains W HOW DOES MEDIUM WORK? PEOPLE READ AND RECOMMENDA STORY THE MORE RECOMMENDS STORIES ARE TAGGED THE BETTER VISIBILITY TO CATEGORIES HOW TO GET THE BEST OUT OF MEDIUM? INCLUDE A CALL TO PUBLISH DETAILED POSTS NOT JUST A SUMMARY АCTION FIND PUBLICATIONS TO FEATURE YOUR CONTENT USE VISUAL CONTENT PROVIDE TARGETED LINKS TO INCORPORATEA PUNCHY HEADLINES YOUR WEBSITE WITHIN THE CONTENT CASE STUDY – ALI MESE -A SIMPLE STORY TELLER 6.2 MILLION 1 MILLION 144,920 PAGE VIEWS VISITORS FOLLOWERS Ali's Page Views in Medium Stories Views Reads Read ratio Recommends How quitting my corporate job for my startup dream f*cked my life up In Startups, Wanderlust & Life Hacking View story Referrers 4M 1.7M 43% 10K +300 Awesome Free Things for Entrepreneurs and Startups In Startups, Wanderlust & Life Hacking View story Referrers 960K 80K 8% 5.4K The Single Biggest Reason Most Entrepreneurs Fail In Startups, Wanderlust & Life Hacking - View story Referrers 148K 49K 33% 1.7K How I Got 6.2 Million Pageviews and 144,920 Followers 100K 14K 15% 1.7K In Startups, Wanderlust & Life Hacking View story Referrers Why I Just Fucking Did It In Startups, Wanderlust & Life Hacking View story Referrers 24K 10K 43% 797 We found love in a hopeless screen In Startups, Wanderlust & Life Hacking View story Referrers 5.1K 2.6K 51% 106 REFERENCES: https://medium.com/about/ https://medium.com/@Medium https://blog.kissmetrics.com/marketers-guide-to-medium/ https://medium.com/swlh/how-i-got-6-2-million-pageviews-and-144-920-followers-d4d3fa440802#.iugmxuez4 YOUR ESCAPE FROM 9 TO 5 http://YourEscapeFrom9to5.com/ II