With peer-to-peer reviews carrying even more weight thanks to the power of Facebook, Twitter, and the barrage of other social media channels rising in popularity at breakneck speed, it’s never been more important to invest in customer service. Because, hey, bad news travels fast. It’s one of the reasons why we recently introduced our Customer Satisfaction Ratings feature, so organizations have a proper tool for measuring how happy their customers are with their customer support. Still unconvinced? The infographic might change your mind: