Who's Your Chief Conversion Officer?

shared by Column Five Media on Dec 01, 2011 in Business

Who's Your Chief Conversion Officer?

shared by Column Five Media on Dec 01, 2011 in Business

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While conversion rate is a popular Key Performance Indicator (KPI) for all online businesses, at least 40 percent of companies don't like their number. Then why do so few companies have dedicated peop...
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