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Source: http://monetate.com/2011/11/infographic-whos-your-chief-conversion-officer/ Credits wrong ? Let us know

While conversion rate is a popular Key Performance Indicator (KPI) for all online businesses, at least 40 percent of companies don't like their number. Then why do so few companies have dedicated people, processes, and personal for turning visitors into customers? If your company's conversion strategy is "spray and pray," the latest research might convince you to reconsider.

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conversion, business, strategy

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