Where Will You Be Spending Your Money This Valentine’s Day?

Where You Will Be Spending Your Money This Valentine's Day? Valentine's Day retail spending reached a record almost $19 billion last year, $19 due to an improved American economy billion and people investing more in gifts for their loved ones. Items people buy on Valentines Day Сandy Flowers Apparel Jewelry Which Age Groups Celebrate Valentines the Most? Percentage of U.S. Celebrating V-Day, By Age 62% 53% 44% 35% 18-24 25-34 35-44 45-54 55-64 65+ As per the data more than half of adults aged 18 and more celebrated Valentines last year The Gifts Potpowvi Сandy Jewebry Flowers While around 53.2% of all the people surweyed planned to buy candy for the sweet holiday, Followed by 37.8% who planned on buying flowers, One in five 21% planned to buy jewelry spending a $1.7 billion total of for a $4.8 billion spending a "total of $2.1 billion tetal of 53.2% 21% 37.8% Special Night-Cut Clothes Gift Card gift card and more than one third swweyed planned to spend on a special night out including movies and restaurants 35.1% ***** and another Celebrants also planned to spend nearly totalliing $3.6 billion $1.5 billion billion on gift cards 35.1% on clothing Candy Men ©Women Flowers Jewelry Greeting Card Evening Out Clothing Gift Card GFTVOLCHE 100$ Other 100% 90% 80% 70% 60% 50% 40% 30% 20% 10% 0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100% Average Spending as Per Surwey Consumer Holiday Other Family Members Children's Classmates The surwey found that 91% of the respondents plannedi treat their significant others /spouses to something special for the consumer holiday, Additionally, 58.7% planned to spend an average of And $6.30 en other with plans te spend an average of $87.94 $26.26 family en children's classmates /teachers en them. members 91% 58.7% Celebrations Pint Sized Gifts 21% people expressed interest in including Huffy and Fido celebrations Around $703 million spent on pint sized gifts. spending $5.28. en average 21% $190.53 $96.53 Men spent around S190.53 сompaчed ta Women who spent only $96.53 on an average 18 to 24 25 to 34 35 to 44 year olds planned to spend an average of Adults 25 to 34 outspend other age groups at an average of year olds planned to spend an average of $168.95 $213.04 $176.21 when swweyed when swweyed when suweyed Where Did People Shop? Discount Store Department Store Clothing Store Speciality Store Small Business Florist Jewelry Store Online Catalog Other OLO 50% 40% 30% 20% 10% 0% 10% 20% 30% 40% 50% dailysalea National Retail Federation nrf.com com SOURCES: