Swirl's independent study of 1,000 women shoppers, titled “What Women Want When Apparel Shopping,” found that retailers should focus their mobile strategies more on enhancing the in-store shopping experience – where 76 percent of women prefer to shop – than enabling online sales transactions on mob...
ile phones. The study also revealed that women are willing to share personal information with retailers as long as they receive value in return.
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The holidays are a great time to tell your brand story. From Black Friday trends and Mobile Shopping guides to the Best and Worst Times to Book Travel and Thanksgiving etiquette, the Visually team will help you craft your brand's unique stories and raise your social profile during the noisy holiday season.