What we learned in Social Media 2014
WHAT WE LEARNED IN SOCIAL MEDIA Tumblr and Pinterest were the fastest growing social platforms this year. 2014 +110% +120% Active users increased... Tumblr and Pinterest have the Facebook has the oldest youngest audiences, 70% of their users are age 16-34. user base, 25% of their users are age 45+ 40% use a mobile phone to login to a social network. f 70% 25% Facebook is still the #1 global network. More than half of Facebook's active users are also logging in multiple times per day, a figure which is higher than the equivalent for any other network. 1.35 billion active users total But even they admit organic reach is poor. Youtube has the highest visitation rate. 85% of online users visit each month. You Tube 6 BILLION HRS. OF VIDEO IS WATCHED EACH MONTH. 100 HRS. OF VIDEO IS UPLOADED EACH MINUTE. 85% SnapChat is the fastest growing app in the mobile space with 56% growth. Teens over-index more strongly for Snapchat than any other app. 71% of users are under 25 years old. 56% Mobiles are Multi-networking is flourishing. 91% of 16-64 year olds have visited YouTube, Facebook, Twitter or Google+ in the past month. 19% visited all four! rising rapidly to become a first-choice g+ You Tube device for social 91% behaviors. Source: Global Web Index Q3 2014 Report, http://expandedramblings.com/index.php/youtube-statistics/
What we learned in Social Media 2014
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