BrightLocal, a local SEO company, recently surveyed a panel of local consumers to learn how websites influence their attitudes and actions toward a business. They asked the consumers what were the most important components of a local businesses’ website and what factors lead them to making a determinati...
on about the validity or quality of a service provider. The results provide some interesting insights for local business owners into how they should design and optimize their sites to make it most relevant to their customers.
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