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Webrooming: Online Retail's Newest Challenge
Webrooming is the latest phenomenon impacting the online retail industry. In just the last year the majority of shoppers (78%) have participated in webrooming when they look up products online, but th... en choose to buy them in a physical store. There are several reasons why shoppers choose to do this, such as not wanting to wait for the item to arrive. Luckily, there are ways that online retailers can keep shoppers from going elsewhere to make a purchase. This infographic shows the best ways online retailers can combat webrooming and regain sales.
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