Wearable Technology and Photography - Autographer

Popularity of wearable technology and photography in the UK If they had a device, 1 in 5 would wear it everyday ½ IO of Brits would consider purchasing a wearable tech device of Brits would be interested in tracking their behaviour and/or lifestyle using a wearable device Almost half of wearable technology owners use their devices daily 96% One in four Brits aged 18-34 will consider buying wearable technology in the next year of Brits own a device capable of capturing photos Moments people wish they'd caught on camera 20% 16% the first date with 25% a personal sporting achievement such as scoring a goal for my school football team etc. the love of my life My child's birth 37% 33% My child's first steps My child's first words 12% 15% drunken my driving celebrations test such as my 18th birthday party. 12% 10% my wedding proposal 16% L a succesfull the first gig I went to job interview Why the uptake of wearable cameras? 22% feel conflicted at live music gigs as they want to both enjoy the moment and capture images want to create 30% a library of their life 1 in 4 have possibly witnessed a 28% 23% so they could replay newsworthy event they wish they'd captured 22% would still take pictures of their everyday life, interactions and people on a daily basis 28% said it will help them said it would help them to create a film of their life remember things conversations AUTOGRAPHE R OMG Life research commissioned via VisionCritical July 2013. 2000 base of respondents