WELCOME
This graphic incorporates data for the Nike Women’s Marathon San Francisco
from 6/30/2013 to 10/20/2013.
As you scroll, content will populate in 3 feeds according to Nike Social Handle and Social Platform.
Example
Run Nike Women Social Handle on the Facebook Platform
Consumer Buzz / Response to Nike’s Content
Run Nike Women Social Handle
The course and elevation map signifies the progression of the graphic and not the chronological progression of the marathon.
SCROLL DOWN TO EXPLORE NIKE WOMENS MARATHON SF
Top Photos from Nike Handles
Performance stats for Nike Handles – 15 week aggregate
Consumer Buzz / Response to Nike’s Content
Data from 6/30/2013 - 10/20/2013
ELEVATION
SINCE JUNE 30
324K+ minutes
worked out with NTC
worked out with NTC
1.7M miles run
276M fuel burned
This is an average increase of:
min/activity
min/activity
on the weekdays
on the weekdays
min/activity
on the weekends
on the weekends
Daily fuel
5,745 runners have completed
109,165 werunsf app workouts
109,165 werunsf app workouts
Marathoners burned 3.4M fuel on race day
117,656 miles run on race day