Visualizing SEO (Search Engine Optimization)

VISUALIZING SEARCH ENGINE OPTIMIZATION 82.6% of internet users around the globe use search engines. Search Engine Market Share 80% 70% 60% 50% 40% 30% 20% 10% 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 I Google Yahoo MSN O Bing The Shift to Online Search Marketing U.S Search Engine Marketing Spending (SEO, PPC, etc.) Companies' SEO Spending in 2010 $25,000 $523,380 $20,886 $18,102 52%- -9% $18,000 $14,110 $12,241 -39% $12,000 O Spending more on SEO I Spending about the same -...... --.... ...... ...... .......-....... 2008 2009 2010 2011 2012 2013 Spending less Percentage of Companies Shifting Money From Traditional Market to SEO 49% Print Advertising 36% Direct Mail 24% Conference & Exhibition of small 52% businesses Yellow are increasing their SEO budget 21% Page Ads 18% TV Radio Ads On-site & Off-site Optimization Page Optimization Meta Tag Description URL Page Title Image Alt Attributes Page Heading H1-H2 Internal Links Body Content 81% use META tags 94% use keyword/ keyphrase research 76% of marketers who have strategic SEO campaigns in place invest in content creation 340 of small businesses find that social media creatives more loyal Customers 63% million tweets daily Infographic provided by: jannexcore An nternet Medio Company www.annexcore. com