As I’m sure you know by now I’m an advocate of keeping romance alive during a long term relationship. I think it’s a great way of keeping things fresh and exciting and ensuring things do not become stale. It’s also why I’m not a major fan of Valentine’s Day when people feel pressured to be romantic on just one particular day as I believe romance and consideration for your partner come from independent thought and not an industry sales target.
If proof were needed that the day has taken on a money making spin all of its own I ask you to take a look at the following figures and surveys. Quite unbelievable numbers I think you’ll agree and why I believe that if you want to make a loved one feel special you really need to pick a day all of your own to surprise them on.