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So You Think Your Company is Customer-Centric, But are You Really?
Sharing is the New Buying: How to Win the Collaborative Economy
Sharing Is The New Buying How To Win In The Collaborative Economy
From Social to Sale: What Do Customers Want From Each Social Network?
From Social to Sale: What are the Specific Purchases Triggered by Social Media?
From Social to Sale: Which Social Networks Do Customers Use, and How Much?
From Social to Sale: How Does Social Media Nudge Customers From Interest to Purchase?
From Social to Sale: Does Purchasing Lead to Social Media Sharing?
From Social to Sale: How Many Social Media Users Have Bought a Product After Sharing It?