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UK Editorial Content Calendar 2014 Edition
With all brands racing to become the next Oreo the pressure to publish timely, engaging content has never been higher. The age-old ‘fail to prepare, prepare to fail’ is becoming more and more true... when it comes to social – granted you cannot pre-plan for a Super Bowl blackout, but having a strategy for certain calendar events can be invaluable. Whether it’s content creation, or anticipating the outcome of certain events, being aware of what is going on can help you really nail real-time marketing.
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