Transcribed
Top Reasons US Households Plan to Cancel Broadband Service
PARKS ASSOCIATES Reasons for U.S. Broadband Households to Cancel Broadband Service in next 12 Months 45% intend to cancel broadband service because broadband service is too expensive. 19% intend to cancel broadband service because accessing the Internet from mobile phones is sufficient. 6% intend to cancel broadband service because of other reasons. 5% intend to cancel broadband service because nobody in the home uses Internet very much. 25% did not intend to cancel broadband service for any of the above reasons. www.parksassociates.com © Parks Associates
Top Reasons US Households Plan to Cancel Broadband Service
shared by khawkatparks on Oct 27
27
views
0
faves
0
comments
Broadband services have become a critical communications utility and a core component in the growth of consumer technology products and services. Broadband has not only provided greater connectivity a...
nd interaction for consumers, it also opens the door to disruption across multiple industries, including communications, entertainment, and consumer electronics.
Cancellation of broadband is rarer than switching of services, primarily because consumers come to rely on broadband for utility, communication and entertainment. Yet, a small percentage of consumers do cancel their service rather than switch to a new provider.
In this infographic, Parks Associates shares some of the top reasons why U.S. consumers are considering canceling their broadband service in the next 12 months.
Designer
Parks AssociatesSource
http://www.p...nd-serviceCategory
TechnologyGet a Quote
You may also like...
