The use of WhatsApp, WeChat, Line or SnapChat is booming all around the world. At KRDS, a leading Social Media Agency in Europe and Asia, we believe that in 2014, instant messaging apps will continu...
e to soar. We also believe that they possess a huge marketing potential that brands targeting a young audience should definitely not neglect.
Today, KRDS counsels brands on what strategy they should adopt on instant messaging apps.
Here is an infographic presenting the world’s top 10 messaging apps today, along with their features and their marketing potential:
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