Supermarket Price War Tactics #2

The tactics behind the supermarket liquor price-wars Woolworths has a 25% interest in Gage Roads Brewery and owns the Dorrien wine production facility, as well as vineyards coles Woolworths Wine is bought from producers at discounted prices, then combined, processed bottled and sold by Woolworths and Coles %2$ at high margins More than 30% of all Australian online wine sales are done through Woolworths and Coles coles It's estimated 8% of wine and 2% of beer sold in Australia is from Woolworths >30% supermarket private labels, owned by Woolworths and Coles LLLIQUORLAND Dan Murphy's Daybreak Estate James Busby Dry Valley Estate Greyrock St Andrews Talking Heads Baily & Baily Bowler's Run Brique Diamond Nights Golden Oak Mishka vodka VINTAGE CELLARS Nature's Harvest Periwinkle Strawberry Fizz Platinum Blonde Napoleon 1875 brandy Sail & Anchor Maxx Blonde Tasman Od fime elert at ST CHO CE liquor Bitter Tasman Golf Robinsons Westhaven Vino Gusto Wahu Two Churches Tenet Estate Rock Paper Scissors Silver Ridge Ballini Cow Bombie Craftsman Rosalina Sonata Estate Liquor Superstore Woolworths Marlborough Sounds South Island Crittenden & 58 % 58% of liquor sold in Australian liquor stores is sold through Woolworths and Coles Coles and Woolworths own 8% 2% around 400 pubs, clubs and hotels between them