Super Bowl 48: By The Numbers

Super Bowl XLVIII By The Numbers SUPER BOWL XLVIII IS BRINGING FOOTBALL TO WALL STREET. WALLETHUB IS, IN TURN, BRINGING ITS AFFINITY FOR NUMBER CRUNCHING AND SOCIAL LEARNING TO THE BIG GAME, WITH A BY-THE-NUMBERS LOOK AT THE SPORTING SPECTACLE. WalletHub XLVIII GAME DAY +50+ A) 2-Team SB Winning A 50ft portable ER QB: Peyton Manning An 8-mile no-fly zone will be in effect unit is located or off-site B) SB & BCS Winning HC: Pete Carroll TV & RADIO 180 169 Mil 30 169 Mil people will watch the Super The Super Bowl is broadcast in 180 The Super Bowl is broadcast in 30+ langauges Bowl on TV countries TICKET SALES $2,646 35% $3,019 $3,019.99 is the average price of a SB48 ticket Average ticket price for the past 5 Super Bowls 35% of total tickets divided between teams WEATHER 31 21 800 800 plows willI be available to clean 21% chance of 31% chance of having 15 mph precipitation & temps less than 25° gusts the streets ADVERTISING 30 145.9 Mil A 30-second Super Bowl ad costs more than $4 Mil Anheuser-Busch has spent $145.9 Mil on ads since 2009 Doritos' "Finger Cleaner" got 2.4M first-week views FOOD & DRINK 1.25 Bil 29 Mil 1.25 Bil chicken wings will be Domino's & Pizza Hut will sell 29 Mil Fans will consume an average of 1,200 calories consumed slices SUPER SOCIAL MEDIA 78 Mil 71,692 #SB48 6,000 78 Mil social media posts will be made during the game 71,692 #SB48 tweets sent Oreo's blackout tweet has received 6,000 favs and retweets Jan 22 - Jan 27 BIG-GAME BETTING 98.9 Mil м 400 People will wager $98.9 Mil Vegas projects $8.03 Mil in profits from sports books The Las Vegas Hotel is offering 400+ prop bets 114 120 sec Avg. time of the National Anthem is 114 seconds 120 sec is the over/under on Fleming's rendition of the National Anthem SUPER BOWL ECONOMICS NFC 79% AFC $600 Mil 300k The Super Bowl stock market indicator is $600 Mil will be infused into New York economy 300,000 signatures to revoke NFL's right 79% of the time tax-exempt status WalletHub The data in this report is based on WalletHub projections as well as information from the National Retail Federation, TiqlQ, ESPN, The Street, ClickZ, The National Chicken Council, Domino's Pizza, Pizza Hut, the Calorie Control Council, the Nevada Gaming Control Board, StubHub, and Kayak.com. Data is current as of Janurary 27, 2014. Presented By: Wallet Hub