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The Social Media Zoo

PRWeb Online Visibility from Vocus SOCIAL MEDIA ZON f Facebook 800 MILLION MEMBERS twitter Social birds flock to Facebook in droves. PR PRO 200 MILLION MEMBERS Largest Social Network in the world. Expanding Business Services in 2012 The Twitter army is constantly growing its ranks PR CON PR PRO Businesses need to learn how to make better use of this slippery channel, to avoid icy reactions from prospects. Of 9.3 million Business Pages, only 3.2 maintain regular engagement. Huge reach potential. Content can be found through a buzzing system of live stream and topic sorting. PR CON Content must be less than 140 characters (but should actually be less than 100 to save room for Retweet @ and #Hashtags) Linked in You Tube 100 MILLION MEMBERS -790 MILLION UNIQUE MONTHLY USERS- Monkey see, monkey do: Social monkeys love YouTube! Business King of the social media zoo. PR PRO PR PRO Roaringly excellent business networking tool. PR CON Educate and entertain your audience easily through video. Massive viral potential. Because it is a professional networking site, marketing to general audiences are limited. PR CON More time intensive to create content, no time for mon- keying around. Click through potential to websites is relatively small. NING Google+ - WORLD'S LARGEST PLATFORM FOR CREATING SOCIAL WEBSITES Heavyweight underdog of the social world. 27 MILLION MEMBERS BY OCT PR PRO Smaller by comparison, but still soaring over the social landscape. Brands can leverage rich media forms like photos, videos, podcasts, and blogs to trumpet your message. PR CON PR PRO The Circles feature allows users to create customized networks. Niche sites must be maintained for continued audience engagement. PR CON Currently, Google Plus is in a fledgling stage and its long term benefits are still up in the air. digg - 20 MILLION UNIQUE MONTHLY VISITORS- Digg, Digg, Digg for buried treasure to share. PR PRO You can discover and share content with a strong view- ing and traffic potential. Used by bloggers as a resource tool. Technorati PR CON You can't directly engage your audience. You are reliant on the digg community to find and like (bookmark) your content. BLOG SEARCH ENGINE INDEXES MORE THAN A MILLION BLOGS Busy as a beaver changing the landscape of the blogosphere. PR PRO A powerful portal for your business blog. PR CON You need to keep an active blog for best results. reddit 1 BILLION PAGE VIEWS SOCIAL NEWS SITE Throwing its weight around in the social pond. SU StumbleUpon PR PRO When your content gets positive responses, you can surface on the Reddit front page. SOCIAL BOOKMARKING PR CON Page views determine your success. Low numbers can take a bite out of your potential audience. 20 MILLION MEMBERS SHARING INFORMATION Stop, look, share and bask in the sunshine of social media. PR PRO Social bookmarking site with 20 million members. PR CON Businesses must join specific communities to be indluded in searches.

The Social Media Zoo

shared by kcatoto on Mar 26
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With new social networks seemingly popping up daily, the social landscape can feel a little bit like a zoo. Where should you spend your time and which ‘exhibits’ deserve a closer look?

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PR Web

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Social Media
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