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Social Influencers: Digital Marketing's Most Overlooked and Misused Resource
The place where businesses struggle to find a safe way to invest their money is in the realm of word of mouth advertising, engaging and employing those people who can effectively influence their audie... nces in the marketplace. As this info graphic shows, influencers in social media have the potential to direct market behavior your among their peers. What most research doesn't show, is how to effectively take advantage of that. This info graphic fills in some of those blanks.
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