The Social Gaming Ad Spend Climbs
Social Gaming Ad Spend Climbs $300 M 2009 $183 M 2010 $220 M 2011 $293 M www.dreamgrow.com Some Games Have Bigger Audiences Than Prime Time TV Social Games 35 M FarmVille 33 M FrontierVille 18 M Texas Hold'Em Poker 17 M Cafe World 12 M Mafia Wars 10 M Bejeweleled Blitz 8 M Treasure Isle 8 M Pet Society 6 M MindHolt Games 6 M Happy Aquarium 6 M Prime Time TV shows * Dancing with the Stars 21 M NBC Sunday Night Football 20 M NCIS 18 M NCIS: Los Angeles 16 M The Mentalist 15 M Criminal Minds 14 M Two and a Half Men 14 M Glee 13 M Undercover Boss 13 M CSI 13 M * Estimated weekly audience www.dreamgrow.com Social Gaming Statistics in Facebook 100% who play games 53% Out of 600 000 000+ users 55% of social gamers are female 20% have paid cash for in-game benefits 56 million people play daily 290 million people play monthly www.dreamgrow.com Social Gaming Used For Social Good $3 M Zynga $3 M To date, Zynga players have raised more than $3 million in connection with Zynga.org, the majority of which has been directed to the welfare of women and children in Haiti. World of Warcraft $1.1 M The Pandaren Monk pet in world of Warcraft generated $1.1 million in donations for the Make-a-Wish Foundation. Mafia Wars $100 000 Teddy bear purchases in Mafia Wars raised more than $100 000 for Coalition for the cure (Huntington's Disease) in March 2010. YoVille $90 000 Pet adoptions in YoVille raised $90 000 for SF/SPCA during the spring of 2009. www.dreamgrow.com Social Gaming Ad Spend Climbs $300 M 2009 $183 M 2010 $220 M 2011 $293 M www.dreamgrow.com Some Games Have Bigger Audiences Than Prime Time TV Social Games 35 M FarmVille 33 M FrontierVille 18 M Texas Hold'Em Poker 17 M Cafe World 12 M Mafia Wars 10 M Bejeweleled Blitz 8 M Treasure Isle 8 M Pet Society 6 M MindHolt Games 6 M Happy Aquarium 6 M Prime Time TV shows * Dancing with the Stars 21 M NBC Sunday Night Football 20 M NCIS 18 M NCIS: Los Angeles 16 M The Mentalist 15 M Criminal Minds 14 M Two and a Half Men 14 M Glee 13 M Undercover Boss 13 M CSI 13 M * Estimated weekly audience www.dreamgrow.com Social Gaming Statistics in Facebook 100% who play games 53% Out of 600 000 000+ users 55% of social gamers are female 20% have paid cash for in-game benefits 56 million people play daily 290 million people play monthly www.dreamgrow.com Social Gaming Used For Social Good $3 M Zynga $3 M To date, Zynga players have raised more than $3 million in connection with Zynga.org, the majority of which has been directed to the welfare of women and children in Haiti. World of Warcraft $1.1 M The Pandaren Monk pet in world of Warcraft generated $1.1 million in donations for the Make-a-Wish Foundation. Mafia Wars $100 000 Teddy bear purchases in Mafia Wars raised more than $100 000 for Coalition for the cure (Huntington's Disease) in March 2010. YoVille $90 000 Pet adoptions in YoVille raised $90 000 for SF/SPCA during the spring of 2009. www.dreamgrow.com Social Gaming Ad Spend Climbs $300 M 2009 $183 M 2010 $220 M 2011 $293 M www.dreamgrow.com Some Games Have Bigger Audiences Than Prime Time TV Social Games 35 M FarmVille 33 M FrontierVille 18 M Texas Hold'Em Poker 17 M Cafe World 12 M Mafia Wars 10 M Bejeweleled Blitz 8 M Treasure Isle 8 M Pet Society 6 M MindHolt Games 6 M Happy Aquarium 6 M Prime Time TV shows * Dancing with the Stars 21 M NBC Sunday Night Football 20 M NCIS 18 M NCIS: Los Angeles 16 M The Mentalist 15 M Criminal Minds 14 M Two and a Half Men 14 M Glee 13 M Undercover Boss 13 M CSI 13 M * Estimated weekly audience www.dreamgrow.com Social Gaming Statistics in Facebook 100% who play games 53% Out of 600 000 000+ users 55% of social gamers are female 20% have paid cash for in-game benefits 56 million people play daily 290 million people play monthly www.dreamgrow.com Social Gaming Used For Social Good $3 M Zynga $3 M To date, Zynga players have raised more than $3 million in connection with Zynga.org, the majority of which has been directed to the welfare of women and children in Haiti. World of Warcraft $1.1 M The Pandaren Monk pet in world of Warcraft generated $1.1 million in donations for the Make-a-Wish Foundation. Mafia Wars $100 000 Teddy bear purchases in Mafia Wars raised more than $100 000 for Coalition for the cure (Huntington's Disease) in March 2010. YoVille $90 000 Pet adoptions in YoVille raised $90 000 for SF/SPCA during the spring of 2009. www.dreamgrow.com Social Gaming Ad Spend Climbs $300 M 2009 $183 M 2010 $220 M 2011 $293 M www.dreamgrow.com Some Games Have Bigger Audiences Than Prime Time TV Social Games 35 M FarmVille 33 M FrontierVille 18 M Texas Hold'Em Poker 17 M Cafe World 12 M Mafia Wars 10 M Bejeweleled Blitz 8 M Treasure Isle 8 M Pet Society 6 M MindHolt Games 6 M Happy Aquarium 6 M Prime Time TV shows * Dancing with the Stars 21 M NBC Sunday Night Football 20 M NCIS 18 M NCIS: Los Angeles 16 M The Mentalist 15 M Criminal Minds 14 M Two and a Half Men 14 M Glee 13 M Undercover Boss 13 M CSI 13 M * Estimated weekly audience www.dreamgrow.com Social Gaming Statistics in Facebook 100% who play games 53% Out of 600 000 000+ users 55% of social gamers are female 20% have paid cash for in-game benefits 56 million people play daily 290 million people play monthly www.dreamgrow.com Social Gaming Used For Social Good $3 M Zynga $3 M To date, Zynga players have raised more than $3 million in connection with Zynga.org, the majority of which has been directed to the welfare of women and children in Haiti. World of Warcraft $1.1 M The Pandaren Monk pet in world of Warcraft generated $1.1 million in donations for the Make-a-Wish Foundation. Mafia Wars $100 000 Teddy bear purchases in Mafia Wars raised more than $100 000 for Coalition for the cure (Huntington's Disease) in March 2010. YoVille $90 000 Pet adoptions in YoVille raised $90 000 for SF/SPCA during the spring of 2009. www.dreamgrow.com Social Gaming Ad Spend Climbs $300 M 2009 $183 M 2010 $220 M 2011 $293 M www.dreamgrow.com Some Games Have Bigger Audiences Than Prime Time TV Social Games 35 M FarmVille 33 M FrontierVille 18 M Texas Hold'Em Poker 17 M Cafe World 12 M Mafia Wars 10 M Bejeweleled Blitz 8 M Treasure Isle 8 M Pet Society 6 M MindHolt Games 6 M Happy Aquarium 6 M Prime Time TV shows * Dancing with the Stars 21 M NBC Sunday Night Football 20 M NCIS 18 M NCIS: Los Angeles 16 M The Mentalist 15 M Criminal Minds 14 M Two and a Half Men 14 M Glee 13 M Undercover Boss 13 M CSI 13 M * Estimated weekly audience www.dreamgrow.com Social Gaming Statistics in Facebook 100% who play games 53% Out of 600 000 000+ users 55% of social gamers are female 20% have paid cash for in-game benefits 56 million people play daily 290 million people play monthly www.dreamgrow.com Social Gaming Used For Social Good $3 M Zynga $3 M To date, Zynga players have raised more than $3 million in connection with Zynga.org, the majority of which has been directed to the welfare of women and children in Haiti. World of Warcraft $1.1 M The Pandaren Monk pet in world of Warcraft generated $1.1 million in donations for the Make-a-Wish Foundation. Mafia Wars $100 000 Teddy bear purchases in Mafia Wars raised more than $100 000 for Coalition for the cure (Huntington's Disease) in March 2010. YoVille $90 000 Pet adoptions in YoVille raised $90 000 for SF/SPCA during the spring of 2009. www.dreamgrow.com
The Social Gaming Ad Spend Climbs
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