Sharing Is The New Buying How To Win In The Collaborative Economy

SHARING IS THE NEW BUYING HOW TO WIN IN THE COLLABORATIVE ECONOMY IN THE COLLABORATIVE ECONOMY, PEOPLE CAN GET WHAT THEY NEED FROM EACH OTHER - RATHER THAN BUYING FROM ESTABLISHED BRANDS. BUSINESSES NEED TO UNDERSTAND THIS EMERGENT MARKET IN ORDER TO EMBRACE THE OPPORTUNITIES IT OFFERS. "The data shows that new forms of peer-to-peer sharing like custom products, loaner vehicles and crowdfunding will double in adoption over the next year. Businesses must pay attention-or risk being disrupted." JEREMIAH OWYANG, CHIEF CATALYST, CROWD COMPANIES CROWD COMPANIES AND VISION CRITICAL ASKED IN THE US, CANADA, AND THE UK ABOUT THEIR 90,112 PEOPLE PARTICIPATION IN THE COLLABORATIVE ECONOMY. NON-SHARERS have yet to engage in the 80 MILLION collaborative economy. 23% SHARERS IN O RE-SHARERS USA buy and/or sell pre-owned goods online using 61% 16% well-established services like eBay, Craigslist. 23% 23 MILLION O NEO-SHARERS SHARERS IN 48% UK have used at least one of the 29% latest generation of sharing 25% 10 MILLION sites and apps, like Etsy, SHARERS IN TaskRabbit, Uber, Airbnb, and 59 16% CANADA KickStarter. "Forget the image of sharers as techno-savvy urban hipsters. Sharers look a lot like every other customer, which means any of your customers could be sharers." ALEXANDRA SAMUEL, VP SOCIAL MEDIA, VISION CRITICAL LEARN HOW YOUR BUSINESS CAN WIN IN THE COLLABORATIVE ECONOMY DISCOVER WwHY THE GROWTH OF THE COLLABORATIVE ECONOMY IS A HUGE THREAT TO BIG BRANDS UNDERSTAND THE WHO, WHAT, AND WHY OF THE COLLABORATIVE ECONOMY – BACKED BY DATA GET RECOMMENDATIONS ON HOW YOUR BUSINESS CAN RESPOND REGISTER TO GET THE FULL REPORT AT HTTP://LNK.VC/SHARINGBUYING CROWD VISIONCRITICAL COMPANIES HTTP://CROWDCOMPANIES.COM HTTP://VISIONCRITICAL.COM