Search engine marketing agency SEOland offers proprietary technology that automated the bid optimization process for Ecommerce Internet retailers, helping them manage complex search campaigns. SEOland...
helps drive revenue for advertisers through accurate forecasting and predictive modeling based on keyword performance. The company’s click model predicts click volume, the bid required to win each position and the cost-per-click for every keyword by using historical data and mathematical forecasting techniques. Seoland revenue model predicts the conversion rate and estimated return for each keyword based on both the click data and client-specific version data.
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