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Samsung: Resolving the Battery Challenge in Mobile Devices

RESOLVING THE BATTERY CHALLENGE IN MOBILE DEVICES Low battery life means you have less time to make the most of everything your mobile device can offer. So what are manufacturers doing about it? Recent advancements in mobile memory are paving the way for longer battery life in smartphones and tablets. BATTERY PERFORMANCE IS LAGGING Mobile device innovations are being introduced at unprecedented speeds. A 20x : increase in cellular speed 30x : increase in Wi-Fi bandwidth increase in video resolution (compared to 2010) But, battery performance is not keeping up Battery capacity will only increase 2x from 2010 to 2020 Battery performance will only increase 5% each year Customer 71% of mobile device Battery performance ranks users around the world said the best way to improve their devices would be to provide longer battery life x4 complaint calls about battery as the least power have 71% satisfying aspect of smartphones quadrupled since 2008 ENABLING MORE POWER EFFICIENCY BETTER MEMORY TECHNOLOGY CAN IMPROVE BATTERY LIFE Ultra-low power consumption LPDRAM, a type of memory component, can lower operating power consumption by 33% , and standby power consumption by nearly 90% That's enough power to keep mobile devices on standby for over 500 hours 500 HOURS! Smaller and thinner Smartphone memory chips are 50 percent thinner than they were 5 years ago memory packaging provides significant size, power and performance advantages, freeing up space for larger batteries 2007 2012 0.7 mm thick 8 & 16 Gb memory density 1.4 mm thick 1 Gb memory density Learn more about how Samsung's Mobile Memory is enabling the technology industry's transition to high-performing and longer-lasting mobile devices. Visit: www.VoicesatSamsungSemiconductor.com Samsung Semiconductor http://www.mckinsey.com/~/media/mckinsey/dotcom/client_service/High%20Tech/PDFS/Making_smartphones_brilliant_March_2012.ashx http://www.deloitte.com/view/en_GX/global/industries/technology-media-telecommunications/tmt-predictions-2011/technology/518f8b35 0807d210VgnVCM2000001b56f00aRCRD.htm http://www.jedec.org/news/pressreleases/jedec-announces-publication-Ipddr3-standard-low-power-memory-devices http://www.pwc.com/gx/en/technology/mobile-innovation/assets/pwc-mobileinnovationsforecast.pdf http://semico.com/studies/docs/toc1472.pdf http://www.qualcomm.com/media/documents/time-mobility-poll-cooperation-qualcomm http://www.wds.co/news/archive/2012/20120509/20120509.asp SAMSUNG

Samsung: Resolving the Battery Challenge in Mobile Devices

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Low battery life means you have less time to make the most of everything your mobile device can offer. So what are manufacturers doing about it? Recent advancements in mobile memory are paving the way...

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