Rise of Social Media in E-Commerce

RISE OF SOCIAL MEDIA in E-COMMERCE 75% In 2013, of social generated 2013 e-commerce sales came from Facebook, Twitter and Pinterest of Facebook users like brand 39% pages to research products 74% of consumers rely on social media to guide their purchases U.S. consumers will spend $327 billion online in 2016 4 in 10 social media users have purchased an item in-store or online after sharing it on Facebook, Twitter or Pinterest f... --- ----. JANUARY JUNE 2013 2013 Social traffic to e-commerce sites led to a revenue increase of 17.8% over the period of January - June 2013 Tips to get started in f P f Build brand awareness Reply to customer queries Drive fan engagement Promote seasonal sales Create sharable hashtags You Tube Share tips Create short, quirky videos Show a product in use Give a face to your brand Announce sales Share behind the scenes videos Share visual content Use for multi-media content Provide exclusive Integrate shopping cart to sell merchandise Organize previews Use images that inspire Sources : Forrester Research Business Insider S mobstac. ShopSocially Vision Critical Fedelta www.mobstac.com