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The Retailer's Guide to Big Data

The Retailer's Guide to Big Data

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Retailers already know how to use customer data to run their brick-and-mortar operations. And they've been digging through reams of website analytics for at least a decade now. But data didn't really get "big" until an explosion in smartphone use and social media addiction, resulting in the need for more agile, relevant marketing

The Retailer's Guide to Big Data

shared by Column Five Media on Jan 09, 2013 in Technology

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Retailers already know how to use customer data to run their brick-and-mortar operations. And they've been digging through reams of website analytics for at least a decade now. But data didn't really ...
Tags: retail, guide, data, tech
Rank: 205 of 6362 in Technology

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