To gauge the level of QR code usage in the legal community, Vizibility surveyed attorneys and marketing professionals from top law firms, including the membership of the Legal Marketing Association (L...
MA). Approximately 60 percent of survey respondents were current LMA members. The study revealed that 85 percent of legal marketers are aware of QR codes, and 35 percent reported that they already use them. The study also found that 45 percent said they plan to begin using QR codes within the next 12 months, making the technology a virtually ubiquitous marketing tool in the legal industry.
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