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The Power of Fans: Travis Wright vs. KC Chiefs

The Power of Fans Sometimes all it takes is one person to make a difference. Explore this timeline that shows the series of events that ended in the Kansas City Chiefs firing their general manager, Scott Pioli. The Key Players KC CHIEFS Travis Wright, a main character, also known as @teedubya @kcchiefs, a main character, Twitter handle for the Kansas City Chiefs Scott Pioli, minor character, general manager of KC Chiefs The Key White zig-zags indicate a jump in time Red with gold icons show summary of text Twitter bird denotes exchanges via Twitter The Timeline General Events Travis Wright's Actions KC Chiefs' Actions KC CHIEFS Sept. 10, 2012 Travis Wright @teedubya: I'm not much of a kcchiefs The "Get Kansas City Chiefs Spark fan anymore. Clark Hunt's yearly 30m under the cap bull$#!+ is unethical. @kcchiefs: a Clue" Direct Message (DM) - Would help if you had your facts straight. Your choice to be a fan. cc get a clue. Greedy b@$t@rd owners can #$^%&, cc @nfl. Sept. 11, 2012 Travis Wright @teedubya: It's good to know the @kcchiefs social media Screenshot team is run by immature teenagers. Fact. Hunt hoards salary cap $$$. #KC (included screenshot of DM) Blocked @kcchiefs blocks Travis Wright @teedubya: @kcchiefs lol. The Chiefs have blocked me on Blog Post Time @teedubya. Travis can no longer see any of the @kcchiefs Tweets. Twitter now. Lmao. May be time for a blog post. Travis Wright @teedubya: Just Posted to @Reddit. Tell the World My experience w/ @KCChiefs today... As they blocked me on Twitter and told me to get a clue. Sept. 12, 2012 Reddit Explodes Hundreds of visits are driven to the Reddit post, to the point where the server slows and fails. Kansas City Chiefs @kcchiefs: I apologize to the fans for my response to a Tweet sent to me earlier. No excuse for my actions.I am truly sorry and it won't happen again. (@teedubya is still blocked.) Forced Travis Wright @teedubya: i could have pulled out the social extinguisher at any time w the@kcchiefs drama. Now, major national publications are reaching out to me. Social Apology Extinguisher News Swarm Travis Wright trends on Twitter & is invited to speak on multiple TV shows, including Fox & NBC local news. Search results for the topic peak over 2 million results and articles are featured on Mashable, Yahoo, & more. Plotting Begins Twitter followers rally around Travis Wright and his frustrations at the Chiefs. Travis connects Eric Granell and Marty McDonald, who work together to create SaveOurChiefs, a group fighting to bring glory back to the Chiefs. Funds are collected to fly a plane banner over a Chiefs' game. Oct. 7, 2012 Let the Banners Fly "We Deserve Better! Fire Pioli - Bench Cassel" banner is flown over the Chiefs' Arrowhead Stadium during a scheduled NFL game; the crowd goes wild. ME DESERVE BETTER! FIRE PIOLI- BENCH CASSELL Nov. 18, 2012 Blackout Arrowhead SaveOurChiefs organizes a blackout for the Nov. 18th game to further demonstrate their widespread frustration. It is stated afterwards that if fans didn't know better, they would think the team's color is black. Dec. 30, 2012 The Chiefs finish their Great season with 2 wins and 14 season, guys losses, losing to the Broncos in their last game 2W - 14L with a score of 3-38. Jan. 4, 2013 Fired Scott Pioli, GM of the Kansas City Chiefs, is fired. Making Amends Forgiveness Travis Wright buys season tickets for next season. Travis Wright is unblocked from the Kansas City Chiefs' Twitter. "Every single person who has a Twitter account... or is in social media has an audience. And word of mouth is very, very powerful." -Travis Wright Sources twitter.com/teedubya kcconfidential.com Brought to you by: rise interactive The Power of Fans Sometimes all it takes is one person to make a difference. Explore this timeline that shows the series of events that ended in the Kansas City Chiefs firing their general manager, Scott Pioli. The Key Players KC CHIEFS Travis Wright, a main character, also known as @teedubya @kcchiefs, a main character, Twitter handle for the Kansas City Chiefs Scott Pioli, minor character, general manager of KC Chiefs The Key White zig-zags indicate a jump in time Red with gold icons show summary of text Twitter bird denotes exchanges via Twitter The Timeline General Events Travis Wright's Actions KC Chiefs' Actions KC CHIEFS Sept. 10, 2012 Travis Wright @teedubya: I'm not much of a kcchiefs The "Get Kansas City Chiefs Spark fan anymore. Clark Hunt's yearly 30m under the cap bull$#!+ is unethical. @kcchiefs: a Clue" Direct Message (DM) - Would help if you had your facts straight. Your choice to be a fan. cc get a clue. Greedy b@$t@rd owners can #$^%&, cc @nfl. Sept. 11, 2012 Travis Wright @teedubya: It's good to know the @kcchiefs social media Screenshot team is run by immature teenagers. Fact. Hunt hoards salary cap $$$. #KC (included screenshot of DM) Blocked @kcchiefs blocks Travis Wright @teedubya: @kcchiefs lol. The Chiefs have blocked me on Blog Post Time @teedubya. Travis can no longer see any of the @kcchiefs Tweets. Twitter now. Lmao. May be time for a blog post. Travis Wright @teedubya: Just Posted to @Reddit. Tell the World My experience w/ @KCChiefs today... As they blocked me on Twitter and told me to get a clue. Sept. 12, 2012 Reddit Explodes Hundreds of visits are driven to the Reddit post, to the point where the server slows and fails. Kansas City Chiefs @kcchiefs: I apologize to the fans for my response to a Tweet sent to me earlier. No excuse for my actions.I am truly sorry and it won't happen again. (@teedubya is still blocked.) Forced Travis Wright @teedubya: i could have pulled out the social extinguisher at any time w the@kcchiefs drama. Now, major national publications are reaching out to me. Social Apology Extinguisher News Swarm Travis Wright trends on Twitter & is invited to speak on multiple TV shows, including Fox & NBC local news. Search results for the topic peak over 2 million results and articles are featured on Mashable, Yahoo, & more. Plotting Begins Twitter followers rally around Travis Wright and his frustrations at the Chiefs. Travis connects Eric Granell and Marty McDonald, who work together to create SaveOurChiefs, a group fighting to bring glory back to the Chiefs. Funds are collected to fly a plane banner over a Chiefs' game. Oct. 7, 2012 Let the Banners Fly "We Deserve Better! Fire Pioli - Bench Cassel" banner is flown over the Chiefs' Arrowhead Stadium during a scheduled NFL game; the crowd goes wild. ME DESERVE BETTER! FIRE PIOLI- BENCH CASSELL Nov. 18, 2012 Blackout Arrowhead SaveOurChiefs organizes a blackout for the Nov. 18th game to further demonstrate their widespread frustration. It is stated afterwards that if fans didn't know better, they would think the team's color is black. Dec. 30, 2012 The Chiefs finish their Great season with 2 wins and 14 season, guys losses, losing to the Broncos in their last game 2W - 14L with a score of 3-38. Jan. 4, 2013 Fired Scott Pioli, GM of the Kansas City Chiefs, is fired. Making Amends Forgiveness Travis Wright buys season tickets for next season. Travis Wright is unblocked from the Kansas City Chiefs' Twitter. "Every single person who has a Twitter account... or is in social media has an audience. And word of mouth is very, very powerful." -Travis Wright Sources twitter.com/teedubya kcconfidential.com Brought to you by: rise interactive

The Power of Fans: Travis Wright vs. KC Chiefs

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The power of social media has grown exponentially in recent years. Explore this timeline of how one man’s Tweet sparked a chain of events that would eventually lead to the firing of an NFL general manager.

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