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Online Travel Marketing Statistics 2014

D Travd Marketing e Statisties *** 2014 MOST TRAVEL TRAFFIC 88% COMES FROM 8% 4% BOOK NOW PLANNING PHASE X 12% 26% 6% use both PLANNING PROCESS 75% of travel planning happens at home on a Desktop TRAVEL PURCHASES Most are made in the evening then followed by On-the-go travel planning occurs evenly on smart phones and tablets. Travel planning at work generally happens on a desktop TRAVEL BOOKINGS FOR BUSINESS FOR LEISURE 60% Percentage of travellers who book via the internet 41% MORE THAN OF ONLINE TRAFFIC 40% RELATED TO TRAVEL QUERIES COME FROM MOBILE DEVICES O000000000 ?| ? IN SUMMARYO. Travel planning happens across all devices just depends on time & location • Desktop } Used during the day • SmartPhones } During the day and also on-the-go • Desktop/Tablets } Usually used at night ПL Sources: Trustyou.com | Amadeus T: +66 2663 5170 SYNDACAST E: [email protected] W: www.Syndacast.com

Online Travel Marketing Statistics 2014

shared by wolfgang-jaegel on Aug 26
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An easy-to-read infographic on how travelers book and plan their travels and what devices they normally use.

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